North Macedonia as Food Tourism Destination – Trends and Perspectives

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dc.contributor.author Smigelska, Paulina
dc.contributor.author Charzyński, Przemysław
dc.date.accessioned 2020-08-31T12:52:05Z
dc.date.available 2020-08-31T12:52:05Z
dc.date.issued 2020
dc.identifier.citation Geography and Tourism vol. 8 no 1, pp. 91 - 104
dc.identifier.issn 2353-4524
dc.identifier.other 10.36122/GAT20200808
dc.identifier.uri http://repozytorium.umk.pl/handle/item/6334
dc.description.abstract In recent years, there has been a growing interest in the Balkan countries among tourists. These trends owe their popularity to, among others, favorable climatic conditions, interesting tourist attraction and folklore. One of the countries that attracts a large number of tourists is North Macedonia. The local population is increasingly taking actions to attract the attention of foreigners, also by means of promoting national cuisine. Macedonian dishes perfectly reflect the spirit of the Balkans and fresh fruit and vegetables testify to the high quality of food products. Data pertaining to the popularity of Macedonian cuisine among tourists and locals were collected using a survey. The group of respondents includes 130 visitors and 31 residents of North Macedonia. The results of the study showed that the local dishes are still identified with the entire Balkan area and their origin is often confused. Traditional Macedonian dishes, however, thanks to good promotion and advertising have the potential to become a strong factor attracting foreign tourists.
dc.language.iso eng
dc.publisher Kaziemierz Wielki University Press
dc.subject food tourism
dc.subject culinary tourism
dc.subject cultural tourism
dc.subject North Macedonia
dc.subject Macedonia
dc.subject FYROM
dc.subject Balkans
dc.subject wine tourism
dc.subject traditions
dc.subject branding
dc.subject promotional activities
dc.title North Macedonia as Food Tourism Destination – Trends and Perspectives
dc.type info:eu-repo/semantics/article

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