Abstrakt:
The article focuses on the key issues about the promotion of city Bydgoszcz through sports events (triathlon and swimming in river) and assessment of events by participants. The starting point was to presentation of the program renovation of the river Brda and restoring its tourist-sport function. In pursuit of the aim, are presented selected sports events (Woda Bydgoska and the Enea Bydgoszcz Triathlon) including the results of the assessment and satisfaction by participants of the Enea Triathlon Bydgoszcz.
