Social perception of deforestation – the case study of Mata Atlântica biome in Brazil

Abstract

The system of Brazilian Mata Atlântica (Atlantic Forest) was one of the richest and most diverse macro-ecosystems in the World. With the European colonization in Brazil, started in the year 1500, most of the original forest has been fragmented and presently preserved remnants are mostly found in the coastal mountain ranges. This paper aims at analyzing the social perception of deforestation in Brazil, with particular attention paid to the biome of the Mata Atlântica. It has been shown that the social perception of deforestation has changed for better in the recent years. Brazilians are aware of the significance of natural environment and biodiversity and really wish to participate in the actions counteracting undesired phenomena observed in nature, including the process of deforestation. Such positive attitudes are largely noted due to the success of implementation of programs promoting the protection of natural environment. It is especially important considering fact that the majority of population in Brazil resides in the biome of the Mata Atlântica.