Corporate benefits of CSR activities
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Abstract
The main aim of the paper is to present the benefits that a company may derive from socially responsible activities. The paper lists various definitions of CSR that indicate the expected benefits stemming from its use. Both in theory and in practice, there is observed the need for strategic connection between the CSR concept and its real-life benefits.
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essence of CSR, strategic CSR, benefits from implementation of CSR, CSR instruments, company goals
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Journal of Corporate Responsibility and Leadership, No. 1, Vol. 1, pp. 85-96
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