Abstrakt:
The speed of economic changes in the modern economy is a challenge for many entrepreneur – inter alia to ensure the attractiveness of the offered products and services. Undoubtedly, the factor that contributes to increasing the competitive position and contributes to achieving the company’s lasting market advantage is the dimension of its innovative activity. The ability of the company to generate and adapt innovative solutions results in increased efficiency of the implemented projects. This ability is especially important in times of economic turmoil, when owner are often under pressure to adjust their strategies so far to minimize the potential for additional threats and to use the emerging developmental impulses. The article presents a fragment of the results of empirical research in the innovative activity of Polish small enterprises. The main purpose of the study was identify the size and scope of innovative activities undertaken by small business entities.
Ta pozycja jest udostępniona na licencji Attribution-NoDerivs 3.0 Poland